The new rules of marketing : how to use one-to-one relationship marketing to be the leader in your industry / Frederick Newell.

By: Newell, Frederick, 1926-.

Material type: Text

TextPublisher: New York : McGraw-Hill, c1997Bibliography: Includes bibliographical references (p. 291-304) and index.Description: xx, 315 p. : ill. ; 24 cm.ISBN: 0786312289 (alk. paper).Subject(s): Relationship marketing

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DDC classification: 658.8

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Item type	Current library	Collection	Call number	Status	Date due	Barcode
Two Weeks	Davenport Library Circulating Collection	Print-Circulating	658.8 N443 (Browse shelf(Opens below))	Available		34284001350016

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