How come your marketing plans aren't working? : the essential guide to marketing planning / Malcolm McDonald.

Material type: Text

TextSeries: If you're so brilliant--. Publisher: London : Kogan Page, 2002Bibliography: Includes index.Description: x, 198 p. : ill. ; 22 cm.ISBN: 074943726X.Subject(s): Marketing -- Management

DDC classification: 658.802

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Two Weeks	Davenport Library Circulating Collection	Print-Circulating	658.802 M145i (Browse shelf(Opens below))	Available		34284001251123

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