Strategy and planning : a manager's guide / David Hussey.
By: Hussey, D. E. (David E.).
Material type: TextPublisher: Chichester, England ; New York : J. Wiley, c1999Bibliography: Includes bibliographical references and index.Description: vi, 289 p. : ill. ; 23 cm.ISBN: 0471987182.Other title: Strategy & planning [Cover title].Subject(s): Strategic planning | Business planningItem type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Two Weeks | Davenport Library Circulating Collection | Print-Circulating | 658.4012 H965 (Browse shelf(Opens below)) | Available | 34284003004009 |
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658.4012 H394 c.2 Business plans made easy : it's not as hard as you think! / | 658.4012 H398 2013 Strategic transformation : changing while winning / | 658.4012 H528 The strategy game / | 658.4012 H965 Strategy and planning : a manager's guide / | 658.4012 J298 2009 What would Google do? / | 658.4012 K141 c. 2 The balanced scorecard : translating strategy into action / | 658.4012 K141a 2006 Alignment : using the balanced scorecard to create corporate synergies / |
Includes bibliographical references and index.
Introduction -- 1. Modern concepts of strategic management -- 2. Vision and purpose -- 3. The corporate appraisal -- 4. Analysing the competitive arena -- 5. Risk and uncertainty -- 6. Strategic thinking -- 7. A closer look at strategy -- 8. A portfolio approach to strategy -- 9. Marketing strategy -- 10. Manufacturing strategy -- 11. Financial planning -- 12. Planning for human resources -- 13. Project plans: capital investment appraisal -- 14. Implementing strategic change -- 15. A process of strategic management -- Index.
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