Cashing in with content : how innovative marketers use digital information to turn browsers into buyers / David Meerman Scott.
By: Scott, David Meerman.
Material type: TextPublisher: Medford, N.J. : Information Today, c2005General Notes: Includes index.Description: xx, 256 p. : ill. ; 23 cm.ISBN: 0910965714.Subject(s): Electronic commerce | Electronic commerce -- Management | World Wide Web | InternetDDC classification: 658.8/72Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Two Weeks | Davenport Library Circulating Collection | Print-Circulating | 658.872 Sco83 (Browse shelf(Opens below)) | Available | 34284003459393 |
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Includes index.
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