Cashing in with content : how innovative marketers use digital information to turn browsers into buyers / David Meerman Scott.

By: Scott, David Meerman .

Material type: Text

TextPublisher: Medford, N.J. : Information Today, c2005General Notes: Includes index.Description: xx, 256 p. : ill. ; 23 cm.ISBN: 0910965714.Subject(s): Electronic commerce

| Electronic commerce -- Management

| World Wide Web

| Internet

DDC classification: 658.8/72

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Item type	Current library	Collection	Call number	Status	Date due	Barcode
Two Weeks	Davenport Library Circulating Collection	Print-Circulating	658.872 Sco83 (Browse shelf(Opens below))	Available		34284003459393

Includes index.

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Cashing in with content : how innovative marketers use digital information to turn browsers into buyers / David Meerman Scott.

By: Scott, David Meerman.

By: Scott, David Meerman .