Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, web sites, and more! / Fred E. Hahn ; with Tom Davis, Bob Killian, and Ken Magill.
By: Hahn, Fred E.
Contributor(s): Davis, Tom.
Material type: TextPublisher: Hoboken, N.J. : J. Wiley, c2003Edition: 3rd ed.General Notes: "Updated information on branding, advertising on the Internet, and in yellow pages"--Cover.Bibliography: Includes bibliographical references and index.Description: xxxi, 324 p. : ill. ; 26 cm.ISBN: 0471273503 (pbk. : alk. paper).Other title: Do-it-yourself advertising & promotion [Cover title].Subject(s): Advertising -- Handbooks, manuals, etcDDC classification: 659.1 Online resources: Table of contentsItem type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Two Weeks | Davenport Library Circulating Collection | Print-Circulating | 659.1 H124 (Browse shelf(Opens below)) | Available | 34284001329101 |
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"Updated information on branding, advertising on the Internet, and in yellow pages"--Cover.
Includes bibliographical references and index.
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