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Marketing management : text and cases / Douglas J. Dalrymple, Leonard J. Parsons.
By: Dalrymple, Douglas J
.
Contributor(s): Parsons, Leonard J.
Material type: 
TextPublisher: New York : Wiley, c1995Edition: 6th ed.Bibliography: Includes bibliographical references and index.Description: x, 984, P-1, I-11 p. : ill. ; 24 cm.ISBN: 0471552550.Subject(s): Marketing -- Management | Marketing -- Management -- Case studiesDDC classification: 658.8
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Two Weeks | Davenport Library Circulating Collection | Print-Circulating | 658.8 D169 (Browse shelf(Opens below)) | Available | 34284001223486 |
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Includes bibliographical references and index.
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