Marketing fundamentals / Steward W. Husted, Dale Varble, James R. Lowry.

By: Husted, Stewart W .

Contributor(s): Varble, Dale L | Lowry, James Rolf .

Material type: Text

TextPublisher: Albany, NY : Delmar Publishers, c1993Bibliography: Includes bibliographical references (p. 537-546) and indexes.Description: xviii, 574 p. : ill. (some col.), col. maps ; 26 cm.ISBN: 0827348487.Subject(s): Marketing

DDC classification: 658.8

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Item type	Current library	Collection	Call number	Status	Date due	Barcode
Two Weeks	Davenport Library Circulating Collection	Print-Circulating	658.8 H968 (Browse shelf(Opens below))	Available		34284001235290

Includes bibliographical references (p. 537-546) and indexes.

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Marketing fundamentals / Steward W. Husted, Dale Varble, James R. Lowry.

By: Husted, Stewart W.

Contributor(s): Varble, Dale L | Lowry, James Rolf.

By: Husted, Stewart W .

Contributor(s): Varble, Dale L | Lowry, James Rolf .