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Managing by the numbers : b a commonsense guide to understanding and using your company's financials / Chuck Kremer, Ron Rizzuto, with John Case.

By: Kremer, Chuck.
Contributor(s): Rizzuto, Ron | Case, John, 1944-.
Material type: TextTextPublisher: Cambridge, Mass. : Perseus Pub., c2000General Notes: "Developed in partnership with Inc."; "An essential resource for growing businesses.".Description: xv, 198 p. : ill. ; 24 cm.ISBN: 0738202568.Subject(s): Financial statements | Business enterprises -- FinanceDDC classification: 658.15
Contents:
List of tables and graphs -- Acknowledgments -- Introduction -- Pt. 1. All you really need to know about financial statements. 1. Two words on accounting ; 2. The balance sheet ; 3. The income statement ; 4. Cash flow -- Pt. 2. Understanding the big picture. 5. The three bottom lines ; 6. The financial scoreboard -- Pt. 3. Financial analysis to boost performance. 7. The three financial goals ; 8. Managing for optimum performance: net profit ; 9. Managing for optimum performance: operating cash flow ; 10. Managing for optimum performance: return on assets ; 11. Ratio magic ; 12. Forward-looking financials -- Epilogue -- Appendix 1. SOHO equipment: the complete financials -- Appendix 2. Tips on converting your company's financials to the financial scoreboard -- Appendix 3: Our (nonsacred) financial glossary and why you need a sacred one -- Appendix 4. A guide to ratios -- Appendix 5. A history of the Mobley matrix / by Louis B. Mobley -- About the authors.
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"Developed in partnership with Inc."

"An essential resource for growing businesses."

List of tables and graphs -- Acknowledgments -- Introduction -- Pt. 1. All you really need to know about financial statements. 1. Two words on accounting ; 2. The balance sheet ; 3. The income statement ; 4. Cash flow -- Pt. 2. Understanding the big picture. 5. The three bottom lines ; 6. The financial scoreboard -- Pt. 3. Financial analysis to boost performance. 7. The three financial goals ; 8. Managing for optimum performance: net profit ; 9. Managing for optimum performance: operating cash flow ; 10. Managing for optimum performance: return on assets ; 11. Ratio magic ; 12. Forward-looking financials -- Epilogue -- Appendix 1. SOHO equipment: the complete financials -- Appendix 2. Tips on converting your company's financials to the financial scoreboard -- Appendix 3: Our (nonsacred) financial glossary and why you need a sacred one -- Appendix 4. A guide to ratios -- Appendix 5. A history of the Mobley matrix / by Louis B. Mobley -- About the authors.

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