11 steps to brand heaven : the ultimate guide to buying an advertising campaign / Len Weinreich.

By: Weinreich, Len .

Material type: Text

TextPublisher: London ; Dover, NH : Kogan Page, c1999Bibliography: Includes bibliographical references and index.Description: xiv, 245 p. : ill. ; 26 cm.ISBN: 0749428945.Other title: Eleven steps to brand heaven.Subject(s): Advertising agencies

| Advertising

| Advertising campaigns

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Item type	Current library	Collection	Call number	Status	Date due	Barcode
Two Weeks	Davenport Library Circulating Collection	Print-Circulating	659.1 W433 (Browse shelf(Opens below))	Available		34284003188489

Includes bibliographical references and index.

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11 steps to brand heaven : the ultimate guide to buying an advertising campaign / Len Weinreich.

By: Weinreich, Len.

By: Weinreich, Len .