Marketing mistakes / Robert F. Hartley.

By: Hartley, Robert F, 1927-.

Material type: Text

TextPublisher: New York : Wiley, c1989Edition: 4th ed.Bibliography: Includes bibliographical references.Description: vii, 278 p. : ill. ; 23 cm.ISBN: 0471616656.Subject(s): Marketing -- United States -- Case studies

DDC classification: 658.8/00973

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Item type	Current library	Collection	Call number	Status	Date due	Barcode
Two Weeks	Davenport Library Circulating Collection	Print-Circulating	658.8 H255 (Browse shelf(Opens below))	Available		34284001223239

Includes bibliographical references.

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Marketing mistakes / Robert F. Hartley.

By: Hartley, Robert F, 1927-.