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Dictionary of marketing terms / Peter D. Bennett, editor.
Contributor(s): Bennett, Peter D
| American Marketing Association.
Material type: 
TextPublisher: Lincolnwood, Ill., USA : NTC Business Books, c1995Edition: 2nd ed.General Notes: At head of title: American Marketing Association.Bibliography: Includes bibliographical references (p. 309-316).Description: xiv, 316 p. ; 24 cm.ISBN: 0844235989 :.Subject(s): Marketing -- DictionariesDDC classification: 658.8/003
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| REF No Checkout | Davenport Library Reference | Print - Reference | 658.8 D561 1995 (Browse shelf(Opens below)) | Not For Loan | 34284001328806 |
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| 658.7 P971 The purchasing handbook / | 658.72 Im7 Import handbook : a compliance and planning guide / | 658.8 D256m3 The Dartnell marketing manager's handbook / | 658.8 D561 1995 Dictionary of marketing terms / | 658.8 En19 v. 1 Encyclopedia of consumer brands / | 658.8 En19 v. 2 Encyclopedia of consumer brands / | 658.8 En19 v. 3 Encyclopedia of consumer brands / |
At head of title: American Marketing Association.
Includes bibliographical references (p. 309-316).
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