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Going negative : how attack ads shrink and polarize the electorate / Stephen Ansolabehere, Shanto Iyengar.

By: Ansolabehere, Stephen.
Contributor(s): Iyengar, Shanto.
Material type: TextTextPublisher: New York : Free Press, c1995Bibliography: Includes bibliographical references (p. 215-234) and index.Description: viii, 243 p. : ill. ; 24 cm.ISBN: 0684822849.Subject(s): Advertising, Political | Advertising, Political -- United States | Political campaigns -- United States | NegativismDDC classification: 324.7/3/0973
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Item type Current library Collection Call number Status Date due Barcode
Two Weeks Davenport Library Circulating Collection Print-Circulating 324.7 An82 (Browse shelf(Opens below)) Available 34284001327311

Includes bibliographical references (p. 215-234) and index.

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