Slogans / Laurence Urdang, editorial director, Ceila Dame Robbins, editor.
Contributor(s): Urdang, Laurence | Robbins, Ceila Dame | Gale Research Company.
Material type: TextPublisher: Detroit, Mich. : Gale Research Co., c1984Edition: 1st ed.General Notes: "A collection of more than 6,000 slogans, rallying cries, and other exhortations used in advertising, political campaigns, popular causes and movements, and divers efforts to urge people to take action, the entries representing a broad spectrum of time and origin yet conveniently arranged by thematic categories and identified as to source, the whole enhanced by a specially prepared foreword and introduction and by the inclusion of detailed indexes."; Includes indexes.Description: 556 p. ; 24 cm.ISBN: 0810315491.Subject(s): Slogans | Political slogansDDC classification: 659.13/22Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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REF No Checkout | Davenport Library Reference | Print - Reference | 659.13 S153 (Browse shelf(Opens below)) | Not For Loan | 34284001156199 |
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659.103 Ad960 v.1 The Advertising age encyclopedia of advertising / | 659.103 Ad960 v.2 The Advertising age encyclopedia of advertising / | 659.103 Ad960 v.3 The Advertising age encyclopedia of advertising / | 659.13 S153 Slogans / | 659.13 SH23 Advertising slogans of America / | 659.13 W499 Phrases that sell : ultimate phrase finder to help you promote your products, services, and ideas / | 659.2 W915 International public relations : how to establish your company's product, service, and image in foreign markets / |
"A collection of more than 6,000 slogans, rallying cries, and other exhortations used in advertising, political campaigns, popular causes and movements, and divers efforts to urge people to take action, the entries representing a broad spectrum of time and origin yet conveniently arranged by thematic categories and identified as to source, the whole enhanced by a specially prepared foreword and introduction and by the inclusion of detailed indexes."
Includes indexes.
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