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90 days to success as a small business owner / Barry Thomsen.

By: Thomsen, Barry.
Material type: TextTextPublisher: Boston, MA Course Technology PTR, c2012General Notes: Includes index.Description: xvi, 352 p. ; 23 cm.ISBN: 9781435459267; 1435459261.Other title: Ninety days to success as a small business owner.Subject(s): Small business -- Management | New business enterprises -- ManagementDDC classification: 658.1141
Contents:
Introduction -- In the beginning -- Smart guide to startup -- Franchises -- Advertising -- Publicity -- Direct mail -- Business promotions -- The website -- Pricing strategies -- Face-to-face selling -- Retail sales -- Business-to-business sales -- Tradeshows --Telemarketing -- Customer loyalty -- Customer service -- Financial crisis -- In the end -- Appendix A: Myths of small business -- Appendix B: Additional resources.
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Item type Current library Collection Call number Status Date due Barcode
Two Weeks Davenport Library Circulating Collection Print-Circulating 658.1141 T381 2012 (Browse shelf(Opens below)) Available 34284003489093

Includes index.

Introduction -- In the beginning -- Smart guide to startup -- Franchises -- Advertising -- Publicity -- Direct mail -- Business promotions -- The website -- Pricing strategies -- Face-to-face selling -- Retail sales -- Business-to-business sales -- Tradeshows --Telemarketing -- Customer loyalty -- Customer service -- Financial crisis -- In the end -- Appendix A: Myths of small business -- Appendix B: Additional resources.

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