Wal-Mart wars : moral populism in the twenty-first century / Rebekah Peeples Massengill.
By: Massengill, Rebekah Peeples
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Material type: 
TextPublisher: New York : New York University Press, [2013]Bibliography: Includes bibliographical references (pages ages 205-213) and index.Description: xvii, 225 pages ; 25 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780814763339 (hbk. : alk. paper); 0814763332 (hbk. : alk. paper); 9780814763346 (pbk. : alk. paper); 0814763340 (pbk. : alk. paper).Subject(s): Wal-Mart (Firm) | Retail trade | Marketing -- Moral and ethical aspects | Marketing -- Political aspectsDDC classification: 658.8/7 | Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Two Weeks | Davenport Library Circulating Collection | Print-Circulating | 658.87 M384 2013 (Browse shelf(Opens below)) | Available | 34284003484904 |
Includes bibliographical references (pages ages 205-213) and index.
Acknowledgments -- Preface -- Why should we care about the Wal-Mart debate? -- Constructing moral markets -- Contextualizing the Wal-Mart wars -- Competing frameworks for market morality -- Individuals and communities -- Thrift and benevolence -- Freedom and fairness -- Market morality in media and politics -- How Wal-Mart wins the war of words -- Moral populism in the twenty-first century -- Appendix: Methodology -- Notes -- Bibliography -- Index -- About the author.
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