Radical marketing : from Harvard to Harley, lessons from ten that broke the rules and made it big / Sam Hill and Glenn Rifkin.

By: Hill, Sam .

Contributor(s): Rifkin, Glenn .

Material type: Text

TextPublisher: New York, N.Y. : HarperBusiness, c1999Edition: 1st ed.General Notes: Includes index.Description: xvi, 277 p ; 24 cm.ISBN: 0887309054.Subject(s): Marketing -- Management

| Marketing research

| Marketing -- Planning

DDC classification: 658.8

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Item type	Current library	Collection	Call number	Status	Date due	Barcode
Two Weeks	Davenport Library Circulating Collection	Print-Circulating	658.8 H555 (Browse shelf(Opens below))	Available		34284001349497

Includes index.

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Radical marketing : from Harvard to Harley, lessons from ten that broke the rules and made it big / Sam Hill and Glenn Rifkin.

By: Hill, Sam.

Contributor(s): Rifkin, Glenn.

By: Hill, Sam .

Contributor(s): Rifkin, Glenn .