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Making sense of business reference : a guide for librarians and research professionals / Celia Ross.

By: Ross, Celia.
Contributor(s): American Library Association.
Material type: TextTextPublisher: Chicago : American Library Association, 2013Bibliography: Includes bibliographical references and index.Description: xiii, 186 pages ; 23 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780838910849 (alk. paper); 083891084X (alk. paper).Subject(s): Business libraries -- Reference services | Business -- Bibliography -- Methodology | Business literature -- Bibliography -- MethodologyDDC classification: 025.5/27665
Contents:
The business reference question -- The business reference resource (aka the business reference database) -- Company research -- Industry research -- Company finance -- Investment research -- Consumer research and marketing/advertising -- Business (and other) statistics -- International business -- Small business -- Other handy business reference resources and tips -- Business reference wrap-up.
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Includes bibliographical references and index.

The business reference question -- The business reference resource (aka the business reference database) -- Company research -- Industry research -- Company finance -- Investment research -- Consumer research and marketing/advertising -- Business (and other) statistics -- International business -- Small business -- Other handy business reference resources and tips -- Business reference wrap-up.

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