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Understanding Michael Porter : the essential guide to competition and strategy / Joan Magretta.

By: Magretta, Joan, 1948-.
Material type: TextTextPublisher: Boston, Mass. : Harvard Business Review Press, c2012Bibliography: Includes bibliographical references and index.Description: x, 236 p. : ill. ; 24 cm.ISBN: 9781422160596 (alk. paper); 1422160599 (alk. paper).Subject(s): Porter, Michael E., 1947- | Competition | Strategic planning | ManagementDDC classification: 658.4/012 Other classification: QP 320 | QR 200
Contents:
Competition: the right mind-set -- The five forces: competing for profits -- Competitive advantage: the value chain and your P&L -- Creating value: the core -- Trade-offs: the linchpin -- Fit: the amplifier -- Continuity: the enabler -- Epilogue: a short list of implications.
Summary: Examines and explains the revolutionary business frameworks of Michael Porter, with examples to illustrate and update Porter's ideas for achieving and sustaining competitive success.
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Includes bibliographical references and index.

Competition: the right mind-set -- The five forces: competing for profits -- Competitive advantage: the value chain and your P&L -- Creating value: the core -- Trade-offs: the linchpin -- Fit: the amplifier -- Continuity: the enabler -- Epilogue: a short list of implications.

Examines and explains the revolutionary business frameworks of Michael Porter, with examples to illustrate and update Porter's ideas for achieving and sustaining competitive success.

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