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Groupon's biggest deal ever : the inside story of how one insane gamble, tons of unbelievable hype, and millions of wild deals made billions for one ballsy joker / Frank Sennett.

By: Sennett, Frank.
Material type: TextTextPublisher: New York : St. Martin's Press, 2012Edition: 1st ed.Description: 310 p. ; 25 cm.ISBN: 9781250000842 (hbk.); 125000084X (hbk.); 9781250014948 (ebk.); 1250014948 (ebk.).Subject(s): Mason, Andrew, 1981- | Groupon (Firm) | Coupons (Retail trade) | Internet marketing | Internet advertisingDDC classification: 381/.14206573 Summary: The exclusive and unparalleled account of the incredible rise of discount giant Groupon and the compelling story of its offbeat founder Andrew Mason as he created a juggernaut of online commerce and ignited a consumer revolution.
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Item type Current library Collection Call number Status Date due Barcode
Two Weeks Davenport Library Circulating Collection Print-Circulating 381.14206573 Se58 2012 (Browse shelf(Opens below)) Available 34284003134772

The exclusive and unparalleled account of the incredible rise of discount giant Groupon and the compelling story of its offbeat founder Andrew Mason as he created a juggernaut of online commerce and ignited a consumer revolution.

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