How to write a successful marketing plan : a disciplined and comprehensive approach / Roman G. Hiebing, Jr., Scott W. Cooper.
By: Hiebing, Roman G.
Contributor(s): Cooper, Scott W.
Material type: TextPublisher: Lincolnwood, Ill. : NTC Business Books, c1997Edition: 2nd ed.General Notes: Includes index.Description: xxxiv, 510 p. : ill. ; 29 cm.ISBN: 0844232025.Subject(s): Marketing -- Management -- Handbooks, manuals, etc | Business planning -- Handbooks, manuals, etcDDC classification: 658.8/02Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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REF No Checkout | Davenport Library Reference | Print - Reference | 658.802 H531 (Browse shelf(Opens below)) | Not For Loan | 34284003652997 |
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Includes index.
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