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The Tao of twitter : changing your life and business 140 characters at a time / Mark W. Schaefer.

By: Schaefer, Mark W.
Material type: TextTextPublisher: [Charleston, SC] : Create Space, c2011Bibliography: Includes bibliographical references.Description: 96 p. : ill. ; 21 cm.ISBN: 9780615437323; 061543732X.Subject(s): Twitter | Online social networks | Blogs | Business communication
Contents:
Introduction -- Discovering the Tao of twitter -- Tao of twitter action -- Tao explained -- Business benefits of twitter -- Tao 1: Attracting targeted follwers -- Tao 2: Providing meaningful content -- Tao 3: Offering authentic helpfulness -- Immersion -- Twitter lists the key to sanity -- 16 ideas to toast your competition -- Twitter time-savers -- Secrets of influence on twitter -- Advanced twitter concepts -- Is twitter for everybondy? -- Putting it all together -- Acknowledgements -- About the author.
Summary: Provides strategies, tactics, and time-savers to create an effective presence on Twitter that will result in meaningful and measurable benefits.
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Two Weeks Davenport Library Circulating Collection Print-Circulating 658.872 Sch134 2011 (Browse shelf(Opens below)) Available 34284003745478

Includes bibliographical references.

Introduction -- Discovering the Tao of twitter -- Tao of twitter action -- Tao explained -- Business benefits of twitter -- Tao 1: Attracting targeted follwers -- Tao 2: Providing meaningful content -- Tao 3: Offering authentic helpfulness -- Immersion -- Twitter lists the key to sanity -- 16 ideas to toast your competition -- Twitter time-savers -- Secrets of influence on twitter -- Advanced twitter concepts -- Is twitter for everybondy? -- Putting it all together -- Acknowledgements -- About the author.

Provides strategies, tactics, and time-savers to create an effective presence on Twitter that will result in meaningful and measurable benefits.

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