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Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.
By: Kotler, Philip
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Contributor(s): Kartajaya, Hermawan | Setiawan, Iwan.
Material type: 
TextPublisher: Hoboken, N.J. : Wiley, c2010Bibliography: Includes bibliographical references and index.Description: xv, 188 p. : ill. ; 24 cm.ISBN: 9780470598825 (hbk.); 0470598824 (hbk.).Subject(s): MarketingDDC classification: 658.8
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Two Weeks | Davenport Library Circulating Collection | Print-Circulating | 658.8 K848 2010 (Browse shelf(Opens below)) | Available | 34284003744034 |
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| 658.8 K823 Getting attention : leading-edge lessons for publicity and marketing / | 658.8 K835 Ten deadly marketing sins : signs and solutions / | 658.8 K848 Marketing management / | 658.8 K848 2010 Marketing 3.0 : from products to customers to the human spirit / | 658.8 K848ma Marketing professional services / | 658.8 K848s Social marketing : strategies for changing public behavior / | 658.8 L165a Marketing / |
Includes bibliographical references and index.
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