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Start something that matters / Blake Mycoskie.

By: Mycoskie, Blake.
Material type: TextTextPublisher: New York : Spiegel & Grau, 2011Edition: 1st ed.Description: 189 p. : ill. ; 22 cm.ISBN: 9781400069187 (alk. paper); 1400069181 (alk. paper); 9780679603528 (ebook); 0679603522 (ebook).Subject(s): Marketing -- Social aspects | Social entrepreneurshipDDC classification: 658.4/08
Contents:
What matters most to you? Should you focus on earning a living, pursuing your passions, or devoting yourself to the causes that inspire you? The surprising truth is that you don<U+2019>t have to choose<U+2014>and that you<U+2019>ll find more success if you don<U+2019>t. That<U+2019>s the breakthrough message of TOMS<U+2019> One for One movement. You don<U+2019>t have to be rich to give back and you don<U+2019>t have to retire to spend every day doing what you love. You can find profit, passion, and meaning all at once<U+2014>right now. In Start Something That Matters, Blake Mycoskie tells the story of TOMS, one of the fastest-growing shoe companies in the world, and combines it with lessons learned from such other innovative organizations as method, charity: water, FEED Projects, and TerraCycle. Blake presents the six simple keys for creating or transforming your own life and business, from discovering your core story to being resourceful without resources; from overcoming fear and doubt to incorporating giving into every aspect of your life.
The TOMS story -- Find your story -- Face your fears -- Be resourceful without resources -- Keep it simple -- Build trust -- Giving is good business -- The final step.
Review: Known as the founder of TOMS Shoes and as a contestant on The Amazing Race, Mycoskie uses his experience with TOMS, as well as interviews with leaders of non-profits and corporations, to convey valuable lessons about entrepreneurship, transparency of leadership, and living by one's values
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What matters most to you? Should you focus on earning a living, pursuing your passions, or devoting yourself to the causes that inspire you? The surprising truth is that you don<U+2019>t have to choose<U+2014>and that you<U+2019>ll find more success if you don<U+2019>t. That<U+2019>s the breakthrough message of TOMS<U+2019> One for One movement. You don<U+2019>t have to be rich to give back and you don<U+2019>t have to retire to spend every day doing what you love. You can find profit, passion, and meaning all at once<U+2014>right now. In Start Something That Matters, Blake Mycoskie tells the story of TOMS, one of the fastest-growing shoe companies in the world, and combines it with lessons learned from such other innovative organizations as method, charity: water, FEED Projects, and TerraCycle. Blake presents the six simple keys for creating or transforming your own life and business, from discovering your core story to being resourceful without resources; from overcoming fear and doubt to incorporating giving into every aspect of your life.

The TOMS story -- Find your story -- Face your fears -- Be resourceful without resources -- Keep it simple -- Build trust -- Giving is good business -- The final step.

Known as the founder of TOMS Shoes and as a contestant on The Amazing Race, Mycoskie uses his experience with TOMS, as well as interviews with leaders of non-profits and corporations, to convey valuable lessons about entrepreneurship, transparency of leadership, and living by one's values

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