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Childhood under siege : how big business targets children / Joel Bakan.

By: Bakan, Joel.
Material type: TextTextPublisher: New York : Free Press, 2011Edition: 1st Free Press hardcover ed.Bibliography: Includes bibliographical references and index.Description: x, 277 p. ; 24 cm.ISBN: 9781439121207 (hbk.); 9781439141182 (ebk.).Subject(s): Corporations -- Moral and ethical aspects | Child consumers | Target marketing | Child welfareDDC classification: 339.4/7083
Contents:
The century of the child -- Whack your soul mate and boneless girl -- The new cirriculum of childhood -- Prescriptions for profit -- Pom-poms for pills -- A dangerous and unnatural experiment -- Precautionary tales -- In our own backyard -- Race to nowhere -- Narrowing minds.
Summary: "Bakan offers passionate argument and copious research in this compelling call for parents to stand up for their children."--Booklist (starred review)Summary: "Corporations have found a new resource to be mined for profit: our children. Uncovers the astonishing degree to which companies exploit children, manipulate parents' fears, and operate with callous disregard for children's health and well-being.
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Item type Current library Collection Call number Status Date due Barcode
Two Weeks Davenport Library Circulating Collection Print-Circulating 339.47083 B17 2011 (Browse shelf(Opens below)) Available 34284003735701

Includes bibliographical references and index.

The century of the child -- Whack your soul mate and boneless girl -- The new cirriculum of childhood -- Prescriptions for profit -- Pom-poms for pills -- A dangerous and unnatural experiment -- Precautionary tales -- In our own backyard -- Race to nowhere -- Narrowing minds.

"Bakan offers passionate argument and copious research in this compelling call for parents to stand up for their children."--Booklist (starred review)

"Corporations have found a new resource to be mined for profit: our children. Uncovers the astonishing degree to which companies exploit children, manipulate parents' fears, and operate with callous disregard for children's health and well-being.

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