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The consultant's manual : a complete guide to building a successful consulting practice / Thomas L. Greenbaum.
By: Greenbaum, Thomas L
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Material type: 
TextPublisher: New York : Wiley, c1990Description: xii, 228 p. : ill. ; 26 cm.ISBN: 0471501190.Subject(s): Consultants -- Handbooks, manuals, etc | Consultants -- Marketing -- Handbooks, manuals, etcDDC classification: 001
Contents:
Marketing your consulting service -- Should you enter the consulting business? -- The business plan -- Defining the business --Developing a company identity -- Planning your company's finances --Building awareness of your business : direct methods -- Building awareness of your business : indirect methods -- Developing a brochure -- Selling your consulting services -- The consulting proposal -- Handling objections -- Service in a consulting business -- The ethics of the consulting business.
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Two Weeks | Davenport Library Circulating Collection | Print-Circulating | 658.022 G829 (Browse shelf(Opens below)) | Available | 34284001267269 |
Marketing your consulting service -- Should you enter the consulting business? -- The business plan -- Defining the business --Developing a company identity -- Planning your company's finances --Building awareness of your business : direct methods -- Building awareness of your business : indirect methods -- Developing a brochure -- Selling your consulting services -- The consulting proposal -- Handling objections -- Service in a consulting business -- The ethics of the consulting business.
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