Social marketing : promoting the causes of public and nonprofit agencies / Seymour H. Fine.

By: Fine, Seymour H .

Material type: Text

TextPublisher: Boston : Allyn and Bacon, c1990General Notes: Includes indexes.Bibliography: Bibliography: p. 339-352.Description: xxiv, 360 p. : ill. ; 25 cm.ISBN: 0205120849 :.Subject(s): Social marketing

| Nonprofit organizations -- Marketing

| Advertising, Public service

DDC classification: 658.8

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Item type	Current library	Collection	Call number	Status	Date due	Barcode
Two Weeks	Davenport Library Circulating Collection	Print-Circulating	658.8 F493 (Browse shelf(Opens below))	Available		34284001273473

Includes indexes.

Bibliography: p. 339-352.

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Social marketing : promoting the causes of public and nonprofit agencies / Seymour H. Fine.

By: Fine, Seymour H.

By: Fine, Seymour H .