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The Disney way : harnessing the management secrets of Disney in your company / Bill Capodagli and Lynn Jackson.

By: Capodagli, Bill, 1948-.
Contributor(s): Jackson, Lynn, 1955-.
Material type: TextTextPublisher: New York : McGraw Hill, c2007Edition: Rev. and fully updated ed.General Notes: Previous ed.: c1999; Compliment to: The Disney way fieldbook.Bibliography: Includes bibliographical references (p. 293-295) and index.Description: xvi, 312 : ill. ; 23 cm.ISBN: 0071478159; 9780071478151.Other title: Harnessing the management secrets of Disney in your company.Subject(s): Walt Disney Company | Walt Disney Company -- Management | Industrial management -- United States -- Case studiesDDC classification: 658
Contents:
Walt's way -- Make everyone's dreams come true -- You better believe it -- Never a customer, always a guest -- All for one and one for all -- Share the spotlight -- Dare to dare -- Practice, practice, practice -- Make your elephant fly : plan -- Capture the magic with storyboards -- Give details top billing -- Re-creating the magic -- Dream, believe, dare, do -- The magic continues --
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Previous ed.: c1999.

Compliment to: The Disney way fieldbook.

Includes bibliographical references (p. 293-295) and index.

ch. 1. Walt's way -- ch. 2. Make everyone's dreams come true -- ch. 3. You better believe it -- ch. 4. Never a customer, always a guest -- ch. 5. All for one and one for all -- ch. 6. Share the spotlight -- ch. 7. Dare to dare -- ch. 8. Practice, practice, practice -- ch. 9. Make your elephant fly : plan -- ch. 10. Capture the magic with storyboards -- ch. 11. Give details top billing -- ch. 12. Re-creating the magic -- ch. 13. Dream, believe, dare, do -- Epilogue: The magic continues -- Appendix.

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