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Mind your x's and y's : satisfying the 10 cravings of a new generation of consumers / Lisa Johnson ; with Cheri Hanson.

By: Johnson, Lisa, 1967-.
Contributor(s): Hanson, Cheri.
Material type: TextTextPublisher: New York : Free Press, c2006Bibliography: Includes bibliographic references (p. 251-259) and index.Description: viii, 277 p. ; 24 cm.ISBN: 0743277503.Subject(s): Young adult consumers | Marketing | Generation X -- Attitudes | Generation Y -- Attitudes
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Item type Current library Collection Call number Status Date due Barcode
Two Weeks Davenport Library Circulating Collection Print-Circulating 339.4 J633 (Browse shelf(Opens below)) Available 34284003460052

Includes bibliographic references (p. 251-259) and index.

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