Growing your business globally / Robert A.Taft.
By: Taft, Robert A.
Material type: TextPublisher: [Mason, Ohio] : Thomson, c2005Edition: 1st ed.Bibliography: Includes bibliographical references and index.Description: xix, 297 p. ; 24 cm.ISBN: 0324203039.Subject(s): International business enterprisesDDC classification: 338.8/81Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Two Weeks | Davenport Library Circulating Collection | Print-Circulating | 338.881 T125 (Browse shelf(Opens below)) | Available | 34284003430626 |
Includes bibliographical references and index.
Seven sins of exporting and the 4C cure -- Backward export process -- International business ladder, business arrangements -- International market assessment -- Supply chain, supply side -- Supply chain, demand side -- Strategizing the global supply chain -- Organizing for the global marketplace -- Financing the global supply chain -- Framework for developing international business strategy -- Appendices.
[This book] tries to set a new international business environment and takes the reader step-by-step from company assessment of export readiness through the strategic export process. [It] tackles international business operations, and looks at the best practices of companies in these operations. [It also] culminates with a negotiation between two companies from different countries to develop a single international joint venture. -Dust jacket.
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