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Grapevine : the new art of word-of-mouth marketing / Dave Balter and John Butman.
By: Balter, Dave
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Contributor(s): Butman, John.
Material type: 
TextPublisher: New York : Portfolio, 2005General Notes: Includes index.Description: viii, 214 p. ; 24 cm.ISBN: 1591841100.Subject(s): Word-of-mouth advertising | Viral marketingDDC classification: 659.13/
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Two Weeks | Davenport Library Circulating Collection | Print-Circulating | 659.13 B217 (Browse shelf(Opens below)) | Available | 34284003328184 |
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| 659.113 L962 2011 Guerrilla advertising 2 : more unconventional brand communication / | 659.113 Sp83 2009 Ads to icons : how advertising succeeds in a multimedia age / | 659.13 Ad190 www.advertising / | 659.13 B217 Grapevine : the new art of word-of-mouth marketing / | 659.13 B644 Fundamentals of copy & layout / | 659.13 B965 Entrepreneurial marketing : real stories and survival strategies / | 659.13 In800 International advertising design. |
Includes index.
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