Bang! : "getting your message heard in a noisy world" / Linda Kaplan Thaler and Robin Koval, with Delia Marshall.
By: Kaplan Thaler, Linda.
Contributor(s): Koval, Robin | Marshall, Delia.
Material type: TextPublisher: New York : Currency/Doubleday, 2003Edition: 1st ed.General Notes: Includes index.Description: xii, 244 p. : ill. ; 25 cm.ISBN: 0385508166.Subject(s): Advertising | Marketing | Attention-seekingDDC classification: 659.1/13 Online resources: Publisher descriptionItem type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Two Weeks | Davenport Library Circulating Collection | Print-Circulating | 659.113 K141 (Browse shelf(Opens below)) | Available | 34284003437142 |
Browsing Davenport Library shelves, Shelving location: Circulating Collection, Collection: Print-Circulating Close shelf browser (Hides shelf browser)
659.111 G625 Media planning workbook : with discussions and problems / | 659.111 Og4 Confessions of an advertising man / | 659.113 B623 The best of ad campaigns! / | 659.113 K141 Bang! : "getting your message heard in a noisy world" / | 659.113 L962 2011 Guerrilla advertising 2 : more unconventional brand communication / | 659.113 Sp83 2009 Ads to icons : how advertising succeeds in a multimedia age / | 659.13 Ad190 www.advertising / |
Includes index.
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