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The erotic history of advertising / Tom Reichert.

By: Reichert, Tom.
Material type: TextTextPublisher: Amherst, N.Y. : Prometheus Books, 2003Bibliography: Includes bibliographical references and index.Description: 403 p. : ill. ; 23 cm.ISBN: 1591020859.Subject(s): Sex in advertisingDDC classification: 659.1/042
Contents:
Sex and money -- Age of innocence? The early years. Smoke and leers : 1850-1900 -- Passion plays : 1900-1925 -- Show and sell : 1925-1650 -- Intimate intimations : 1950-1975 -- Reaching maturity? Contemporary campaigns. Packaged goods : intimates and underwear -- Designer desire : jeans -- Arousing aspirations : lifestyle apparel and high-fashion -- Aromatic aphrodisiacs : fragrance -- Prurient potions : beer, spirits, soft drinks, and coffee -- One degree of separation : condoms, videos, and VD -- PC envy : internet advertising and beyond.
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Two Weeks Davenport Library Circulating Collection Print-Circulating 659.1042 R271 (Browse shelf(Opens below)) Available 34284003433752

Includes bibliographical references and index.

Sex and money -- Age of innocence? The early years. Smoke and leers : 1850-1900 -- Passion plays : 1900-1925 -- Show and sell : 1925-1650 -- Intimate intimations : 1950-1975 -- Reaching maturity? Contemporary campaigns. Packaged goods : intimates and underwear -- Designer desire : jeans -- Arousing aspirations : lifestyle apparel and high-fashion -- Aromatic aphrodisiacs : fragrance -- Prurient potions : beer, spirits, soft drinks, and coffee -- One degree of separation : condoms, videos, and VD -- PC envy : internet advertising and beyond.

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