Marketing : an introduction / Gary Armstrong, Philip Kotler.
By: Armstrong, Gary (Gary M.).
Contributor(s): Kotler, Philip.
Material type: TextPublisher: Upper Saddle River, NJ : Prentice Hall, c2003Edition: 6th ed.Bibliography: Includes bibliographical references and indexes.Description: 1 v. (various pagings) : col. ill. ; 26 cm. + 1 CD-ROM (4 3/4 in.).ISBN: 0130351334 (pbk.).Subject(s): MarketingDDC classification: 658.8Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Two Weeks | Davenport Library Circulating Collection | Print-Circulating | 658.8 Ar570 (Browse shelf(Opens below)) | Available | 34284003299914 |
Includes bibliographical references and indexes.
System requirements for accompanying CD-ROM: Windows 95 or higher; Mac OS 7.6 or later.
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