Inclusive branding : the why and how of a holistic approach to brands / Klaus Schmidt and Chris Ludlow.

By: Schmidt, Klaus, 1946-.

Contributor(s): Ludlow, Chris .

Material type: Text

TextPublisher: New York : Palgrave Macmillan, 2002General Notes: Includes index.Description: xiii, 210 p. : ill. (some col.) ; 24 cm.ISBN: 0333980794.Subject(s): Business names

| Brand name products

| Trademarks

DDC classification: 658.8/27

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Two Weeks	Davenport Library Circulating Collection	Print-Circulating	658.827 Sch540 (Browse shelf(Opens below))	Available		34284001022862

Includes index.

There are no comments on this title.

to post a comment.

Place hold
Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Library Catalog

Inclusive branding : the why and how of a holistic approach to brands / Klaus Schmidt and Chris Ludlow.

By: Schmidt, Klaus, 1946-.

Contributor(s): Ludlow, Chris.

Contributor(s): Ludlow, Chris .