Branding : [brand strategy, design, and implementation of corporate and product identity] / Helen Vaid.

By: Vaid, Helen .

Material type: Text

TextSeries: Design directories. Publisher: New York, N.Y. : Watson-Guptill, 2003Edition: 1st ed.General Notes: Includes index.Description: 192 p. : col. ill. ; 24 cm.ISBN: 082305862X (pbk.).Subject(s): Brand name products

| Brand name products -- Management

| Branding (Marketing)

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Item type	Current library	Collection	Call number	Status	Date due	Barcode
Two Weeks	Davenport Library Circulating Collection	Print-Circulating	658.827 V191 (Browse shelf(Opens below))	Available		34284001139351

Includes index.

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Branding : [brand strategy, design, and implementation of corporate and product identity] / Helen Vaid.

By: Vaid, Helen.

By: Vaid, Helen .