Dictionary of marketing terms / by Jane Imber, Betsy-Ann Toffler.
By: Imber, Jane
.
Contributor(s): Toffler, Betsy-Ann.
Material type: 
TextSeries: Barron's business guides: Publisher: Hauppauge, NY : Barron's, c2000Edition: 3rd ed.General Notes: Available through the EBSCO e-book Collection, which can be found on the Davenport University Library database page; Available through the EBSCO e-book Collection, which can be found on the Davenport University Library database page; Toffler's name appears first on the 2nd ed.Description: 1 online resource (vii, 600 p.) : ill.Content type: text Media type: computer Carrier type: online resourceISBN: 9780764180132 .Subject(s): Marketing -- DictionariesGenre/Form: Electronic books. DDC classification: 380.1/03 Online resources: Access full-text materials at no charge.
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| E-book | Davenport Library e-book | E-book | 380.1/03 (Browse shelf(Opens below)) | Not For Loan | mq390031 |
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Available through the EBSCO e-book Collection, which can be found on the Davenport University Library database page.
Available through the EBSCO e-book Collection, which can be found on the Davenport University Library database page.
Toffler's name appears first on the 2nd ed.
Description based on print version record.
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