Normal view
MARC view
Larréché, Jean-Claude (Personal Name)
Used for/see from:
- Larréché, J. C. (Jean Claude)
nuc85-55765: Readings in marketing strategy, c1982 (hdg. on DGW rept.: Larréché, Jean-Claude; usage: Jean-Claude Larréché)
LC data base, 11-18-85 (hdg.: Larréché, Jean-Claude)
His INDUSTRAT, 1987: CIP t.p. (Jean-Claude Larréché) data sheet (b. 7/3/47)
His MARKOPS, c1988: t.p. (Jean-Claude Larréché) cover (J. C. Larréché)
Marketing management, c1995: CIP t.p. (Jean-Claude Larreche, Alfred H. Heineken Professor of Marketing, European Institute of Business Administration INSEAD)